Avoiding Broken Links in WordPress
1. Why Avoiding Broken Links Matters
A contributor who leaves broken links in an article creates:
- A poor user experience
- Lower trust
- Lower SEO performance
- Higher bounce rates
- Crawl errors
- Editorial cleanup work
A contributor who avoids broken links ensures:
- Clean navigation
- Strong internal linking
- Better crawlability
- Higher rankings
- Professional, polished content
Broken links aren’t small mistakes — they are SEO and UX failures.
2. What a Broken Link Is
A broken link is any link that:
- Leads to a 404 page
- Leads to a redirect loop
- Leads to a deleted article
- Leads to a mistyped URL
- Links to a draft instead of a published page
- Links to a URL that has changed
- Links to an external page that no longer exists
Broken links break trust — with readers and with Google.
3. The Most Common Causes of Broken Links
A. Linking to Drafts
Contributors often link to articles that aren’t published yet.
B. Typos in URLs
Missed hyphens, wrong slugs, uppercase letters, or missing characters.
C. Linking to Deleted or Moved Pages
If editors remove or rename a page, old links break.
D. Linking to External Sources That Change
News sites often update or delete URLs.
E. Copy‑pasting URLs incorrectly
Extra characters, tracking parameters, or formatting errors.
F. Changing a slug after publishing
This breaks every link pointing to that page.
Broken links are almost always preventable.
4. How to Prevent Broken Internal Links (Contributor‑Safe)
A. Only Link to Published Articles
Never link to drafts or scheduled posts.
B. Use the WordPress Link Search
Instead of pasting URLs:
- Highlight text
- Click the link icon
- Search for the article title
- Select the correct page
This ensures the link is clean and correct.
C. Double‑Check the Slug
Make sure the slug matches the published URL.
D. Never Change a Slug After Publishing
If a slug must change, editors handle redirects — contributors should not.
E. Use Descriptive Anchor Text
This helps you verify you linked the correct page.
F. Test Every Link Before Submitting
Click each link in Preview mode.
Internal links must be intentional and accurate.
5. How to Prevent Broken External Links
A. Use Official Sources
Official sites rarely delete pages.
B. Avoid Linking to Temporary URLs
Such as:
- Social media posts that may be deleted
- Temporary news updates
- Redirecting URLs
C. Avoid Tracking Parameters
Remove:
- ?ref=
- ?utm_source=
- ?share=
D. Test External Links Before Submitting
Click them in Preview mode.
E. Use External Links Sparingly
Only when necessary for credibility.
External links should be stable and authoritative.
6. How to Check for Broken Links in WordPress
Step 1: Click Preview
Open the article in a new tab.
Step 2: Click every link
Internal and external.
Step 3: Confirm the destination loads correctly
No 404s, no redirects, no errors.
Step 4: Confirm the link matches the anchor text
The link should go exactly where the anchor text says it goes.
Step 5: Fix any issues immediately
Update the link or remove it.
This takes 30 seconds and prevents major SEO issues.
7. Broken Link Prevention Across Total Apex Verticals
News
- Avoid linking to temporary live pages
- Use official statements and government sites
- Avoid linking to breaking news that may be updated or removed
Sports
- Link to stable pages like standings, schedules, and profiles
- Avoid linking to temporary game trackers
Gaming
- Link to evergreen guides, not temporary patch notes
- Avoid linking to unofficial wikis that change URLs
Entertainment
- Link to stable episode pages
- Avoid linking to social posts that may be deleted
Lifestyle
- Link to evergreen how‑tos and product pages
- Avoid linking to temporary sales or expired promotions
Each vertical has predictable link‑stability patterns — contributors must follow them.
8. Common Broken Link Mistakes (and Fixes)
A. Linking to drafts
❌ Linking to unpublished articles
✔️ Only link to published pages
B. Mistyped slugs
❌ elden-ring-bestbuilds
✔️ elden-ring-best-builds
C. Linking to deleted pages
❌ Old URLs that no longer exist
✔️ Update or remove the link
D. Linking to temporary external pages
❌ Social posts that get deleted
✔️ Use stable, official sources
E. Changing slugs after publishing
❌ Breaking every internal link
✔️ Finalize slugs before publishing
F. Not testing links
❌ Assuming links work
✔️ Click every link in Preview
Broken links are 100% preventable with proper workflow.
Final Takeaway for Total Apex Writers
Avoiding broken links is about professionalism, accuracy, and SEO discipline — and it directly impacts user trust and site performance.
Total Apex Broken Link Prevention Essentials
- Only link to published pages
- Use WordPress link search
- Test every link in Preview
- Avoid temporary external URLs
- Never change slugs after publishing
- Use descriptive anchor text
- Keep internal linking clean and intentional
- Follow vertical‑specific link stability rules
Mastering link hygiene ensures every Total Apex article — across news, gaming, sports, entertainment, and lifestyle — is clean, trustworthy, and built for long‑term SEO success.
